B2B & Service Business Paid Acquisition · $10M+ Ad Spend Managed
Don't hire an agency.
Get a marketing department.
Step 1 of 5
What's your monthly marketing budget?
5 quick questions, then pick a time. Takes about a minute.
Acquixition becomes your internal marketing department. We run the ads and build the apps, automations and systems that make customer acquisition profitable and scalable — all inside your ecosystem, so you own every piece of it. Just $1,000/month plus 10% of ad spend, month to month.
Our results
$10M+ spent. Screenshots straight from the ad accounts.
Eight years, dozens of accounts, over $10 million in managed ad budget. We're not learning on your money — we already know what makes a B2B or service business campaign work.
Meta
Facebook & Instagram Ads
Real campaign dashboards from B2B and service business accounts we run on Meta.
Google Ads
Search and Performance Max results pulled straight from the accounts.

Pillar 01 · Who you actually work with
Abdullah Al Farabi
Founder & Chief Marketing Officer
"In eight years I've put over $10 million through ad accounts, and the pattern is always the same: agencies get paid whether the business grows or not. I built Acquixition the other way around. The retainer is low on purpose, so the only way this works for me is if it works for you. That's what makes us act like your department instead of a supplier."
"You'll deal with me directly. I build the strategy, I watch the accounts, I design the systems we put in your business, and I'm the one on the call when the numbers need explaining."
8 years
in performance marketing
$10M+
in ad spend managed
B2B & services
specialist, $5K–$10K budgets
The offer
Five reasons businesses choose Acquixition
$1,000/month retainer plus 10% of ad spend. Month to month — no long-term contract.
We work as your internal marketing department
Not a vendor you brief once a month. We sit inside your team, in your channels, on your accounts — and we regard your business as our own.
$10M+ in ad spend over 8 years
We've managed more than $10 million in ad budget across dozens of accounts. We already know what makes a campaign work in your market — you're not paying us to learn.
Far cheaper than an in-house team
A marketing manager, media buyer, automation person and analyst run you $16K+ a month. You get the same functions for $1K plus 10% of ad spend.
We build systems, not just ads
A marketing team only runs ads. We build the apps, automations and internal structures that make customer acquisition profitable and scalable — and we build it all inside your ecosystem, so you own everything.
B2B and service businesses are our specialty
Accounting, coaching, insurance, agencies, home and local services, clinics and other B2B or service businesses spending $5K–$10K a month. If that's you and you're looking to scale, we're the best fit you'll find.
Pillar 03 · The cost comparison
An in-house team costs $16,000 a month before a single ad runs.
Most B2B and service businesses spending $5K–$10K a month on ads can't justify four salaries — so the work gets split between people who already have jobs. Campaigns drift, tracking breaks, and nobody can tell you which channel actually produced revenue. And even a full team usually only does one thing: run ads.
You get all of those functions for a fraction of the cost — plus the apps, automations and internal structure a normal marketing team never builds.
Hiring the team yourself
- Marketing manager
- $5,500 / mo
- Media buyer
- $4,000 / mo
- Automation / tech person
- $3,500 / mo
- Analyst for reporting
- $3,000 / mo
- Total payroll
- $16,000 / mo
Acquixition, at $8K ad spend
$1,800 / mo
The math
Two or three closed deals and you're already in profit.
If your average contract or job is worth $3,000–$5,000, the entire monthly investment is recovered in the first few sales. Everything after that is margin.
$5,000
monthly ad spend
- Our fee ($1K + 10%)
- $1,500
- Total monthly cost
- $6,500
- Revenue at 5X ROAS
- $25,000
- Net gain
- $18,500
Most common
$8,000
monthly ad spend
- Our fee ($1K + 10%)
- $1,800
- Total monthly cost
- $9,800
- Revenue at 5X ROAS
- $40,000
- Net gain
- $30,200
$10,000
monthly ad spend
- Our fee ($1K + 10%)
- $2,000
- Total monthly cost
- $12,000
- Revenue at 5X ROAS
- $50,000
- Net gain
- $38,000
Figures are modelled on our historical 5X average ROAS across accounting, coaching, insurance, agency, home service and other B2B and service accounts. Results vary by offer, market and sales capacity — we'll pressure-test your specific numbers on the call.
Pillar 04 · What we actually build
A marketing team runs ads. We build the whole machine.
Everything below gets built inside your ecosystem — your ad accounts, your CRM, your domains, your tools. When it's done, you own it outright.
Skin in the game
Our commission is tied to your ad spend, and spend only grows when the numbers work. We regard your business as our own because our upside depends on it.
Campaigns that compound
Offer, creative, audience and landing pages tested weekly — we keep the winners and kill the rest fast, so cost per lead trends down over time.
Internal tools & automation
Custom apps, lead routing, CRM hygiene, follow-up sequences and alerts — built into your stack. No extra tech hire, no duct tape.
Reporting you actually read
One dashboard: spend, leads, booked calls, closed revenue, ROAS. You always know the number that matters.
We work inside your team
Shared channel, weekly sync, your accounts under your name. It runs like an internal department, not a vendor portal.
You own everything
Every ad account, app, automation, playbook and dataset is built in your ecosystem. If we ever part ways, the entire machine stays with you.
The first 90 days
Predictable, because it's the same sequence we've run on $10M+ of spend.
01
Days 1–14 · Foundation
- Offer and market audit
- Conversion tracking + attribution rebuilt
- Landing pages and creative built
02
Days 15–45 · Launch
- Campaigns live on your priority channels
- Lead routing and follow-up automated
- Weekly test cycle begins
03
Day 46+ · Scale
- Double down on profitable segments
- Expand channels with proven creative
- Playbooks documented and handed to you
Pillar 05 · Who we're built for
We specialise in B2B and service businesses. If that's you and you're looking to scale, we're the best choice you have.
Our sweet spot is B2B and service companies putting $5K–$10K a month into ads.
Book your strategy call
30 minutes. Your numbers. A real plan.
Answer five quick questions and pick a time. On the call we'll review your current spend, map the systems your business is missing, and show you exactly what the first 90 days as your marketing department would look like.
- No pitch deck — we work on your actual numbers
- Month to month, no long-term contract
- You leave with a plan whether we work together or not
What a typical month looks like
- Your ad spend
- $8,000
- Acquixition retainer
- $1,000
- 10% of ad spend
- $800
- Total investment
- $9,800
At 5X ROAS
$40,000
revenue generated
Illustrative, based on our cross-industry average return on ad spend.
Questions
Straight answers
How does the pricing actually work?
A flat $1,000 monthly retainer plus 10% of whatever you spend on ads. At $8,000 in ad spend that's $1,800 total. Month to month, no setup fees, no long-term contract.
Why so much cheaper than an in-house team or a premium agency?
Because we'd rather grow with a small number of clients than bill a large number of them. The low retainer gets us in the door; the ad-spend commission means we're only rewarded when scaling actually works.
Who owns the accounts, apps and systems you build?
You do — always. Everything is built inside your ecosystem: ad accounts, pixels, creative, custom apps, automations, dashboards and documentation, all in your name.
What if I don't have a marketing team at all?
That's the typical starting point. We become the department, then build the systems and playbooks so an internal hire can eventually run it without us.
Do you only run ads?
No — that's the difference. Ads are one part. We also build the apps, automations, tracking and internal structure that turn traffic into a predictable, scalable acquisition process.
How quickly can we launch?
We launch within the first week. Tracking, foundations and campaigns go live in those first 7 days — then we optimise from real data instead of waiting on a 45-day onboarding.
